{"id":36,"date":"2026-09-14T14:33:55","date_gmt":"2026-09-14T14:33:55","guid":{"rendered":"https:\/\/nino.to\/insights\/2026\/09\/14\/toi-uu-pheu-ban-hang-b2b\/"},"modified":"2026-09-14T14:33:55","modified_gmt":"2026-09-14T14:33:55","slug":"toi-uu-pheu-ban-hang-b2b","status":"publish","type":"post","link":"https:\/\/nino.to\/vi\/insights\/toi-uu-pheu-ban-hang-b2b\/","title":{"rendered":"B\u00ed Quy\u1ebft T\u1ed1i \u01afu Ph\u1ec5u B\u00e1n H\u00e0ng B2B: Bi\u1ebfn Kh\u00e1ch H\u00e0ng Ti\u1ec1m N\u0103ng Th\u00e0nh \u0110\u1ed1i T\u00e1c Chi\u1ebfn L\u01b0\u1ee3c"},"content":{"rendered":"<h2>\u0110\u1eb7c th\u00f9 c\u1ee7a b\u00e1n h\u00e0ng doanh nghi\u1ec7p B2B<\/h2>\n<p>Kh\u00e1c v\u1edbi B2C n\u01a1i quy\u1ebft \u0111\u1ecbnh mua s\u1eafm th\u01b0\u1eddng mang t\u00ednh c\u1ea3m x\u00fac nh\u1ea5t th\u1eddi, giao d\u1ecbch B2B \u0111\u00f2i h\u1ecfi s\u1ef1 \u0111\u1ed3ng thu\u1eadn c\u1ee7a nhi\u1ec1u b\u00ean li\u00ean quan: t\u1eeb \u0111\u1ed9i ng\u0169 k\u1ef9 thu\u1eadt, ph\u00f2ng mua s\u1eafm cho t\u1edbi ban gi\u00e1m \u0111\u1ed1c t\u00e0i ch\u00ednh.<\/p>\n<p>Chi\u1ebfn l\u01b0\u1ee3c Account-Based Marketing (ABM) k\u1ebft h\u1ee3p c\u00f9ng h\u1ec7 th\u1ed1ng CRM th\u00f4ng minh gi\u00fap theo d\u00f5i s\u00e1t sao t\u1eebng \u0111i\u1ec3m ch\u1ea1m c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chu k\u1ef3 b\u00e1n h\u00e0ng B2B th\u01b0\u1eddng k\u00e9o d\u00e0i t\u1eeb 3 \u0111\u1ebfn 6 th\u00e1ng. Th\u1ea5u hi\u1ec3u h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh v\u00e0 nu\u00f4i d\u01b0\u1ee1ng b\u1eb1ng n\u1ed9i dung chuy\u00ean s\u00e2u l\u00e0 m\u1ea5u ch\u1ed1t ch\u1ed1t \u0111\u01a1n th\u00e0nh c\u00f4ng.<\/p>\n","protected":false},"author":1,"featured_media":37,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[19],"tags":[28,25,24],"class_list":["post-36","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-startup","tag-doanh-nghiep-khoi-nghiep","tag-insights","tag-nino"],"_links":{"self":[{"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/posts\/36","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/comments?post=36"}],"version-history":[{"count":0,"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/posts\/36\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/media\/37"}],"wp:attachment":[{"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/media?parent=36"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/categories?post=36"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nino.to\/vi\/insights\/wp-json\/wp\/v2\/tags?post=36"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}